Surviving the Shopping Battleground

Shops want us to buy lots of stuff. They use a variety of psychological tricks to lead us into this temptation. Even if we go with great intentions we often end up coming out with food we won’t use and end up wasting.

By knowing some of the key areas where retailers tempt us through design and product placement, you will be ready to ward off their evil spells and go home with the food you need without those extra things that eat into your budget and often become a waste.

Have a look at our battle plan for the main areas where you need to be aware when you are at the shops or download our shopping battleground poster.